DXN Strategic

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DXN Strategic LLC

Providing affordable professional polling, focus group research, and a full suite of winning campaign advisory services tailored to your needs.

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\With our complementary talents and a track record of successful collaboration, we at DXN Strategic are uniquely suited to help you develop winning strategies via a diverse suite of political consulting and opinion research services. 


SERVICES

Opinion Research


Polling:


Most professional pollsters produce information that can be generalized to the population, but few do it in a way that is both affordable and actionable.

Our low overhead and access to cutting edge technology allow us to pass along savings to campaigns, and our political campaign expertise lets us to present the information to you with useful insights and expert recommendations.

Our polls can be done through an IVR system or with live callers. We take exhaustive measures to ensure your polls accurately represent the population sampled. 

Further, we can treat each respondent as their own focus group by transcribing recorded responses to question prompts and matching those answers with their demographic and other response data. 

Let us help you design the right poll for the right moments in your race, so that you can optimize your strategy and thereby increase your chances of winning.

Focus Groups:

Before you test your message, before you test your paid media, bring it before a group of people who look like your targets. 

We do focus groups over the phone so as to get a better sample of people at a lower cost to you. We can deliver the stimulus a few ways, and, just as with in-person focus groups, we provide a recording, transcript, and summary. 

Phone focus groups have a few advantages: For those on a tight budget, the relative ease of recruiting a likely voter means lower costs in terms either of incentives, or, simply finding one to participate.

Also, phone group dynamics tend to even out participation rates--outgoing people become more reserved, reserved people become more outspoken. 

For these reasons, we recommend phone focus groups. However, we also have a space for in person groups if you wish to observe clients and their group dynamics. 

Reach out today and let's have a conversation about how a focus group can optimize your communications.



Campaign​Consulting



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Campaign staff are a candidate's lifeline. But who is acting as theirs?

We draw on tens of thousands of hours of working experience on dozens of campaigns and over a year as a Democratic Party Executive to work side by side with your staff and campaign committee to give you a vital insights on your campaign, and to explain what is and should be happening now, and how variables in and outside of your control will shape your immediate political future.

MANAGEMENT
  • Campaign manager and division director advising. We can bring out the best in your manager, field, and communications staff, so you can get the most from your precious resources: time and money


FIELD
  • Direct Voter Contact
    • ​District Analysis
    • GOTV and Persuasion Targeting
    • Scripts
    • Data Tracking
    • Staff training    and advising
  • Paid IDs
  • Volunteer Programs
  • Coordination with overlapping campaigns and/or your state/local party 
  • Personnel

COMMUNICATIONS​
  • Platform Development
  • Speech writing and editing
  • Paid media scriptwriting/editing
  • YouTube Channel
  • Social Media Strategy
  • Direct mail program
    • Themes
    • Scope
    • Copy
    • Editing

Government Affairs




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